BookBrief Logo
Why She Buys
Add to Your Library

Sign in to save this book to your reading lists

"Why She Buys" Chat with book (AI)

BBBridget Brennan

"Why She Buys" explores the psychological and economic factors that influence women's purchasing decisions and offers strategies for businesses to effectively market to female consumers.

women's studies | Published in 2011

women's studiesbusiness & economicsconsumer behaviorgeneralmarketingsocial science
View on Amazon

Chat with the book

Ask questions about the book and get answers from the AI. The AI is trained on the book summary and will try to answer your questions.

Hi, I'm the AI. I'm trained on the book "Why She Buys" and will try to answer your questions.

Keep in mind that you have up to 100 questions per 24h.